Success In Your DPC Practice Long Term Goes Well Beyond Beyond Your Clinical Qualifications
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When it comes to the character traits, skills and business acumen needed in a DPC practice, the first line item on the to-do list is usually placed squarely on the Physician’s shoulders alone.
That can be an impossible burden to carry. You’re responsible not only for the well-being of your Patients but you’re also in charge of any staff, payroll, marketing, contracts, vendor relations and public relations. It takes a special kind of person to do this and despite the enthusiasm around DPC in the past several years, it’s not for everybody.
However, those that do make it work in their community tell us their stories. We then share, show and tell those stories with you. What we’ve learned over the past decade of meeting with, talking to and interviewing these DocPreneurs is that most have certain habits or character traits that make them successful. One of the sentiments we say a lot around here is … “It’s not about being the best Doctor in the world anymore, it’s about being the best Doctor FOR the world, FOR your Patients and FOR your local community.”
So what are the habits and/or character traits required to be successful not only in this piece of the healthcare market but as a DocPreneur in your life? People often think it’s the clinical qualifications that matter the most, right? Well, you’d be surprised to learn that the data among prospective Patients subscribing to subscription-based healthcare delivery programs (inclusive of DPC practices) and searching for a patient-centric solution in their lives and inform us that the degree certainly matters … but not as much as you might think.
To help learn what the basic character traits, soft skills and qualities are to succeed in DPC and in business, we’ve shared hundreds of Physician stories with our readers each week for more than a decade. We’ve hosted conferences, Master Classes and Workshops on the topic of DocPreneurship in medicine, DPC, subscription-based healthcare and even concierge medicine models.
In this new webinar we’ve compiled a list of the six most important traits you should have in order to succeed in DPC in the years to come. Sure, they’re subjective, intangible, personality-driven, behavioral, and situational but that shouldn’t matter. Your peers over the years shared these nuggets with you, these are not simply one Editor’s opinion. These character traits and/or soft skills described are usually what separates a good Physician from a great one. Some might call it bedside manner, but soft skills go well beyond patient care and the time you spend inside the exam room or the four walls of your practice.
Even if you weren’t born with the business acumen or the DocPreneurial aptitude you wish you had, you don’t have a resume littered with letters behind your name to be successful. You can still take your DPC or membership medicine practice and medical career to new people by working on the skills you can control.
Categories: DPC News