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NATIONAL: “Healthcare, much like the sports world, is evolving to meet the needs of its consumers with new and different experiences.” ~FHC

Industry Voices—What the Super Bowl taught me about balancing in-person care with digital tools

At first glance, the Super Bowl appears to have little to do with healthcare. But as a healthcare professional married to a sports executive, attending the occasional high-profile sporting event invites this type of comparison. For the first few days of February, I descended on Minneapolis alongside football fans and industry executives. Team, league and media professionals worked long hours leading up to the big game to bring insights and their in-person perspectives to audiences across the globe.

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SOURCE: https://www.fiercehealthcare.com/mobile/industry-voices-super-bowl-digital-health

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